19 February 2010 No Comment

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Today, let me tell you a brief story: When I started increase the traffic on The3dtechnologies, I started receiving press releases from all kinds of companies.

Some will just email you the release, while others will actually looking for free publicity on one of your posts. They ask you if you can write a review about their product or simply link to it.

I’ve admit that often don’t read this kind of email. However, recently, I throught I was missing a great chance to make additional income.

These emails are a great opportunity to comunicate directly with the company. The reason is because the company already reads my blog, too, which would make works a lot easier.

I want to make an example:

Hi Clicktale Team,

I think my readers would love to know about your product/service because are very interesting. I can add one 125×125 sponsor spot on my blog. It make over 100,000 monthly impressions, and the cost is $80 monthly. I believe this partnership could work for both of us, so let me know if you want to discuss it further.

Best,

Nicola Deiana

Of course, some company have not accepted the request. However, often I sold the advertising spot on the3dtechnologies. It’s works, and certainly worth my time.

I also sell sponsored reviews on my blog, both strategies work well, because many company are interested in reviews. If you want to ask for review you could reply to the press release in this way:

Hi Clicktale Team,

I think my readers would love to know about your product/service because are very interesting. If you are interested I could write a sponsored review about it of 900 – 1000 word. Check up my website the3dtechnologies.com to see if you like my reviews. It will include a description of your product, one screenshot and one, two or three link to the page you prefer. The cost is $50. I believe this partnership could work for both of us, so let me know if you want to discuss it further.

Best,

Nicola Deiana

I’ve received many responses, positive and negative, but in general this strategy works well. I reccomend to set up the price that is right for the size of your blog.

If you get a press release, now you know what to do!